THE ROMANTIC PAST
In 2023, SOSSNA&CO was founded in Nanki-Shirahama by a Swedish and Japanese duo with the idea to communicate our idea of the “Romantic Past”.
LIFESTYLE
The small town of Nanki-Shirahama, with its retro atmosphere, made us realize the importance of simplicity that is often forgotten in the city. We feel grateful for the beautiful golden sea and abundant nature, and the local community of hard-working welcoming people. Inspired by the simple seaside life had in Nanki-Shirahama, we propose a brand celebrating seaside style.
DESIGN
We are interested in what happens when cultures meet, mix and and develop into something new. The outcomes of these exchanges carry captivating stories that we want to tell. We are inspired by vintage art and tattoos, and use these to create timeless designs that can be worn at any time.
MANUFACTURING
All SOSSNA&CO designs are expressed in embroidery. Embroidery is the tattooing of fabric, and develops a unique character over time as it shapes with the wearer's lifestyles. We use embroidery as a means to convey our brand message. We put our heart and soul into each stitch, expressing our gratitude to our customers and our desire for them to enjoy a new lifestyle that begins with SOSSNA&CO products.
MADE TO ORDER
All SOSSNA&CO products are embroidered after receiving an order.
With the desire to produce and deliver only the necessary amount to those who need it, we have adopted a creation model that differs from the existing fashion cycle, and not only do we care about the global environment, but we also inherit the spirit of craftsmanship of Japanese manufacturing by focusing on made to order high quality garments.